Jooyeon Lim, as the head of gumi Asia's marketing division, has demonstrated strategic leadership in optimizing paid media campaigns, nurturing media partnerships, and spearheading marketing initiatives for both traditional and Web3 gaming projects. With a focus on paid media strategy, social media marketing, and partnerships, their team has effectively managed significant marketing budgets and delivered on challenging KPIs. She has driven above-benchmark revenue performance for high-profile mobile titles and the successful introduction of Web3 projects. The ability to communicate across cultural barriers, paired with fluency in English, Korean, and Japanese, has empowered her to foster strong relationships and drive international market success.

Session

Panel

Sui Stage

Exploring Sui's Gaming Ecosystem: Design, Deploy, Scale: What Makes Sui Different for Games

9월 24일, 수요일

10:30 오전 - 11:00 오전

Sang Chung+4